Review: Kanye West - 808's and Heartbreak

The loop:

Kanye West makes a new album. Where he sings. All the time. With an autotuner. And an 808 kickdrum. Shit.

Going up:

Well. Yeah. The 808 is back, and you could probably chalk it up as a good thing, depending on taste. Jeezy drops a nice verse somewhere here.

Going down:

So I wasn’t expecting anything from this album, and it managed to underwhelm still. From the production, which I dislike, to the whole concept, that sounds like a fucking joke, to the horrid overuse of the autotuner, nothing works here. Nothing. The subject matter comes off as whiney and childish, the concepts nor the production are there, and just… I must admit, I’m at a loss of words. Yeah, I’ve seen the reviews – the 5 out of 5’s that are given out for “artistic merit” and “breaking new ground” or whatever, certainly not musical merit. How any breathing human being can give this piece of shit album 5 out of 5 is completely beyond me. How any musical critic that gets his salary from reviewing music can give this anything more than 2 out of 5 is atrocious. I’m fairly convinced that these people don’t listen to these albums, they just give whatever ratings they feel like they should to appeal to a certain demographic.

Notable:

It’s not “new” “groundbreaking” or “ballsy”, it’s fucking crap. DON’T believe the hype, make up your own mind.

The verdict:

Nothing worth mentioning here. It’s bullshit. It’s a 3^rd grader music class effort. And a talentless 3^rd grader at that. The whole thing is a well contrived marketing gimmick, and it unfathomable how blind (or deaf, the case may be) people are. If this is where hiphop is going, I’m off the wagon. We had a nice ride.

3 / 10